Distance Learning course of 1 years duration
WHO SHOULD STUDY THE COURSE?
The course will be of interest to:
- those wishing to gain an outline appreciation of public relations
- those who are involved in public relations in a voluntary capacity.
COURSE STRUCTURE
| Duration: |
1 year (max)
7 modules studied by Distance-Learning |
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| Awarding Body: |
Irish Academy of Public Relations (IAPR) |
SYLLABUS OUTLINE
'Introduction to Public Relations by Distance Learning' is designed to give students the flexibility of studying at their own pace and at a location best suited to themselves. Each student is allocated a personal tutor who corrects each assignment and offers feedback on the content. The course gives a good grounding in the basic theory and practice of public relations. Topics studied include:
An appreciation of Public Relations
Writing Press Releases
Photography
PR Literature
Sponsorship
The Role of the Press Officer
Organising PR Functions
ENTRY REQUIREMENTS
Introduction to Public Relations is an 'open entry' course.
Candidates must be at least 17 years of age.
Candidates should have a thorough knowledge of written and spoken English.
FEES
The fee for the Introduction to Public Relations course by email is €355.
The fee for the Introduction to Public Relations course by post (worldwide) is €399.
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